Community Fundraising: 2nd Edition 2019

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ISBN
9781784820343
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Community Fundraising is one of the oldest and most common forms of fundraising. Resilient in recessions and appealing to broad demographics, there is increased interest in the range of peer-to-peer and participatory fundraising activities that can attract new audiences and act as a gateway to ongoing supporter relationships. And yet in spite of this there is surprisingly little written about the eclectic mix of community fundraising activities. This book fills that gap.

The guide brings together the expertise of many of our most experienced community fundraisers. It covers strategy and planning as well as the key activities that make up community fundraising from cash collections to small-scale and mass participation events. It offers techniques on managing volunteers and how to steward fundraising participants.

More Information
Weight 0.590000
ISBN13/Barcode 9781784820343
ISBN10 1784820342
Author Samantha Rider [editor]
Binding Paperback
Date Published 18th September 2019
Pages 364
Publisher Directory Of Social Change